As climate change accelerates and its impacts deepen, understanding the latest science and strategic responses is essential for leaders across sectors, especially those managing environmental communications.
At #inextremis, we delve into key findings from the United in Science 2024 report, a high-level analysis compiled by the World Meteorological Organization (WMO) and endorsed by leading climate partners such as UNEP and the European Environment Agency.
This report provides a clear snapshot of our global stand and highlights the urgent actions required to meet our climate goals. For international associations, especially those focused on environmental advocacy, aligning with the insights from this report can enhance the effectiveness of their strategic communications.
The United in Science 2024 report paints a sobering picture: greenhouse gas (GHG) emissions are still rising, global temperatures are reaching unprecedented highs, and extreme weather events are more frequent and severe.
The stakes are undeniably high, with global GHG emissions increasing by 1.2% from 2021 to 2022 alone, reaching a record-breaking 57.4 billion tonnes of CO₂ equivalent.
As a communication partner for environmental organisations, we recognise the urgency that these figures impart for associations across Europe and beyond. These numbers are not just scientific benchmarks—they represent a call to action for every leader in environmental communications as associations strive to underscore the pressing need for policies that align with limiting global warming to 1.5°C.
An inspiring element of this report is its exploration of innovation, particularly in artificial intelligence (AI) and machine learning (ML), which are set to revolutionise climate prediction, early warning systems, and environmental monitoring.
These tools are becoming faster, more accessible, and vital in regions with limited computational resources. AI-driven weather modelling and high-resolution satellite imagery for tracking GHG emissions bring new opportunities for targeted climate action.
For communication professionals, these innovations offer powerful tools to strengthen narratives, communicate the reality of climate science, and foster a sense of urgency. Accurate, near-real-time data supports advocacy efforts and reinforces the critical role of associations in pushing for robust policy commitments.
One of the most potent themes in United in Science 2024 is the role of international cooperation and space-based observations in creating a globally connected approach to climate action.
High-resolution satellite imagery tracks indicators such as sea levels, CO₂ levels, and biodiversity loss, allowing associations to monitor, validate, and communicate environmental impacts with unprecedented precision.
Our agency has witnessed firsthand the positive effects of such international collaboration in our work with the UNEP and the European Environment Agency. These partnerships underscore the importance of a collective effort, a notion echoed throughout the report and resonates with organisations that rely on unified, evidence-based messaging to advocate for policy reform.
A particularly insightful aspect of the report is its emphasis on transdisciplinary approaches that unite actors across natural and social sciences. Integrating the knowledge and experiences of policymakers, local communities, and Indigenous groups enhances climate resilience.
It ensures that solutions are practical and inclusive. For organisations like WWF and Greenpeace, this approach aligns with their missions of fostering trust and inclusivity in environmental advocacy.
As an agency with extensive experience supporting diverse environmental associations, we know how transdisciplinary strategies strengthen an association’s voice, helping it resonate locally and globally.
Finally, the report’s emphasis on early warning systems (EWS) as a key strategy for protecting communities from extreme weather impacts is critical. The Early Warnings for All initiative, aiming for global coverage by 2027, exemplifies the practical outcomes of integrating innovation, science, and policy.
EWS systems save lives and are an essential safeguard for sustainable development.
For communications leaders, effectively communicating EWS’s role and impact highlights an association’s commitment to building resilient communities and underscores the societal value of their work.
United in Science 2024 provides more than statistics—it offers a strategic framework that environmental associations can incorporate into their communication strategies.
These insights form a foundation that enables associations to speak powerfully to policymakers, mobilise community action, and foster a sense of shared responsibility.
For communication leaders, leveraging the insights from this report is an opportunity to align their strategies with the latest science and reinforce their organisations’ credibility and relevance.
At #inextremis, we understand the responsibility of effectively delivering these messages. Our long-standing collaborations with key European environmental stakeholders have shown us the value of precision and respect in climate communication.
We are proud to support organisations in amplifying their impact, and our commitment to understanding the science behind climate action positions us as a valuable partner in the journey towards a more sustainable world.