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Published on
22 April 2024

Driving the Future: How #inextremis Powered CLEPA’s 60th Anniversary Celebration

When it comes to milestones, few are as significant as celebrating six decades of automotive excellence. This year, CLEPA, the renowned European Association of Automotive Suppliers, marked its 60th anniversary with a spectacular event that looked back at the industry’s rich history and paved the way for an innovative future. Central to the success of this landmark event was the vibrant collaboration with our Brussels-based communication agency, #inextremis.

Dubbed “Future As We Move,” the event held at The Square, Brussels, was nothing short of a grand festival of ideas and visions. It brought together the crème de la crème of the automotive world, including top policymakers and industry leaders, to delve into the future of mobility — competitive, safe, sustainable, and smart.

The event started with keynote speeches from influential figures such as Peter Altmaier, Germany’s Federal Minister for Economic Affairs and Energy, and Bruno Le Maire, France’s Minister of Economy and Finance. Their insights set the tone for a day of rich discussion and forward-looking perspectives.

The highlight of the day was undoubtedly the series of debates and panel discussions featuring illustrious names like Volkmar Denner, CEO of Bosch, and Jada Smith, Vice President of Advanced Engineering at Aptiv, who shared their visions for a dynamic future. Topics ranged from European technology leadership’s impact to harnessing innovation’s power, featuring insights from Barbara Eibinger-Miedl, Karima Delli, and other notable experts.

In addition to the thought-provoking discussions, the event showcased cutting-edge technology solutions from the automotive parts and components industry, emphasising interactivity and experience. This reflected the industry’s innovative spirit and offered a glimpse into the future of automotive technology.

Behind the scenes, #inextremis played a pivotal role in shaping the event’s success. Tasked with creating a radiant and festive visual identity, the agency excelled in capturing the essence of celebration and futuristic vision. Their expertise in designing engaging communication strategies was evident in every detail, from the dynamic event visuals to the interactive digital platforms.

#inextremis has long been recognised for our ability to craft compelling narratives and create memorable identities for significant events. Our collaboration with CLEPA is a testament to our strategic approach to communication, ensuring that every aspect of the event was perfectly aligned with the themes of innovation and leadership.

Looking back at CLEPA’s 60th anniversary celebration, it’s clear that #inextremis was not just a partner but a co-creator of a pivotal moment in the automotive industry. Their innovative approach and seamless execution underlined the theme of “Future As We Move” and set a new benchmark for industry events. The journey of the next sixty years begins with a strong narrative, and #inextremis has proved once again that they are the ideal partners to drive that story forward.